Organizational Culture

Generally, Culture and Organizational Development in companies, are ignored or poorly understood, when in reality, they are the most important aspect to make the company successful in the long term.

Organizational Culture is defined as the beliefs, assumptions, values ​​and forms of interaction that contribute to the unique social and psychological environment of each organization, it is the differentiating factor of the company. Anyone can copy strategies, programs, or activities, but Culture is unique to each organization and is defined by the behavior of its leaders and follows specific behavior patterns in each organization.

Companies can take advantage of their natural advantage when they take actions to change and develop important behaviors and competencies involving informal leaders and harness the power of employees’ emotions. By concentrating our efforts on culture, the essential aspects of performance, return on investment and success, we support our clients in the creation of a sustainable organization.

Thanks to our strategic alliance with Denison Consulting, a leading solution in Organizational Culture analysis, we diagnose, develop and scientifically promote change to create organizational health.

About Denison

Two unique features make the Denison model stand out above all others: its research and the proven connection with organizational performance. The model provides organizations with an organizational culture approach that is easy to interpret and is in tune with the business world, based on solid research principles.

His Cultural solutions have been successfully implemented in more than 5,000 organizations around the world, in a variety of situations such as Cultural Change, Transformation and Restructuring, Transitions of New Leaders, as well as Mergers and Acquisitions.

The Denison model connects organizational culture with business performance indicators such as sales growth, return on equity (ROE), return on investment (ROI), customer satisfaction, innovation, employee satisfaction and more.

The culture model and survey are based on more than 20 years of research and practice by Daniel R. Denison, Ph.D. and William S. Neale, M.A., M.L.I.R.

Denison's Model

The Denison Organizational Culture Model highlights four attributes that an organization must have to be effective.

At the center of the model are the Beliefs and assumptions of the organization, which are composed of the deepest aspects of the identity of an organization. These four attributes of the Denison Model (Mission, Adaptability, Participation and Consistency) measure the behaviors guided by these beliefs and assumptions that create the culture of an organization.

Adaptability: Are we responding to the market or external environment?
Mission: Defines a significant long-term direction for the organization.
Participation: Are our people aligned and engaged?
Consistency: Defines the values ​​and systems that form the basis of a solid culture.

The results in addition to being appreciated in each of the four attributes, you can use the different hemispheres of the model, which has great wealth and opportunities for improvement.

Denison Model